第一篇：青島國際石材展【收獲廈門 積累伊茲密爾 秀出全球石材】

品質(zhì)創(chuàng)新再升級

推廣萬里全球行

青島國際石材展【收獲廈門

積累伊茲密爾

秀出全球石材】

“十二五”規(guī)劃進(jìn)入關(guān)鍵的第三年，城市化進(jìn)程全面北上；“國五條”正式實(shí)施，加大推動保障房的建設(shè)。政策所趨，市場為先，中國石材產(chǎn)業(yè)呈現(xiàn)出全面開花，和諧發(fā)展的全新市場格局。做為中國專業(yè)石材展會的典范，廈門國際石材展和青島國際石材展南北齊力，創(chuàng)新升級，開創(chuàng)了“南有廈門·北有青島”的展會新格局。

作為北方實(shí)效第一展、國內(nèi)最具潛力的石材專業(yè)展會——青島國際石材展秉承“展商效益最大化”的宗旨，不斷創(chuàng)新，持續(xù)精進(jìn)。展會組委會組織特色“推廣萬里行”活動，借勢國內(nèi)國際大型專業(yè)展會，展開全方位的展會預(yù)熱和全面推廣宣傳工作！宣傳勢必先行，同樣展會的品質(zhì)特點(diǎn)更具決定力量，基于此，展會組委會首創(chuàng)全球石材精品T臺秀，用最新穎，最直觀的方式展示石材精品，秀出“石”尚魅力！

【收獲廈門

持續(xù)精進(jìn)】

廈門國際石材展作為中國石材專業(yè)展會的領(lǐng)跑者，是中國石材企業(yè)走出中國、走向國際的第一橋頭堡，更是青島國際石材展“推廣萬里行”重頭戲的聚焦點(diǎn)！

初春3月，為了最大化展商效益，青島國際石材展本著“平等交流、相互學(xué)習(xí)、共同發(fā)展”的理念走入廈門，借勢廈門國際石材展國內(nèi)外展商匯集，行業(yè)企業(yè)空前集中的特點(diǎn)，展開招商、招展等宣傳推廣工作，持續(xù)為展商服務(wù)，為青島國際石材展的舉辦宣傳預(yù)熱！

廈門之行，青島展會工作人員為參展企業(yè)帶去了最精細(xì)的北方市場開拓渠道，最具實(shí)效的展期運(yùn)作方案，全面助力企業(yè)開拓北方市場。青島國際石材展組委會在參觀考察的同時，積極聯(lián)絡(luò)參展企業(yè)，搭建戰(zhàn)略合作，以期共同發(fā)展，共同進(jìn)步。展會現(xiàn)場，工作人員以嚴(yán)謹(jǐn)?shù)膽B(tài)度、熱情的服務(wù)為展商和觀眾解疑答問、發(fā)送宣傳資料、拜訪知名企業(yè)并發(fā)送邀請函，其高度的職業(yè)素養(yǎng)贏得現(xiàn)場觀眾和展商的一致好評。南北連線，傳遞出青島國際石材展專業(yè)、高端、高品質(zhì)的展會形象。

【伊茲密爾

架起國際橋梁】如花3月，土耳其伊茲密爾國際石材展隆重舉辦，青島國際石材展精心準(zhǔn)備、重磅出擊，會同《居業(yè)·全球石材》雜志社，兩者攜手，立足中國、面向世界，開往伊茲密爾。展會現(xiàn)場通過一系列極具實(shí)效的宣傳推廣活動，增進(jìn)國際石材行業(yè)對青島展會了解與認(rèn)可，架起國內(nèi)外交流合作的橋梁！

本次活動充分挖掘伊茲密爾參展商需求，與中國市場特點(diǎn)相結(jié)合，全面加強(qiáng)宣傳力度，為全球石材名企和專業(yè)觀眾創(chuàng)建了進(jìn)入中國這個全球最大市場的平臺和機(jī)遇。此次伊茲密爾之行，開啟了海外推廣的序幕，青島國際石材展面向世界架起了一座橋梁，國際展商和觀眾走向中國。

【剛?cè)岵?jì) “石”尚魅力】

冰冷的石材深埋著堅毅，卻構(gòu)筑出蘊(yùn)藏溫馨的居室。石材雖是無生命，卻散發(fā)著魅力！2013青島國際石材展創(chuàng)新轉(zhuǎn)型，品質(zhì)再升級，舉辦全球首個石材精品T臺秀，用時尚與活力的方式展示全球石材精品。

展石材精品，秀“石”尚魅力，青島國際石材展告別傳統(tǒng)石材展會單

一、呆板的展示方式，啟動“T臺”展示搭配模特走秀的新穎推介方式，以模特特有的柔雅之美，展示石材的陽剛之力，附加知名主持人現(xiàn)場解說，亮點(diǎn)突出，驚喜不斷；另有背景LED大屏幕實(shí)時播放石材工程案例，現(xiàn)場實(shí)物與影像展示相結(jié)合，給專業(yè)觀眾最直觀的感受和最全面的認(rèn)識！

這是一場規(guī)模最大、品種最齊全的石材精品大集合，屆時，全球主要石材基地的近400種石材精品和各式各樣、美輪美奐的藝術(shù)石材都將悉數(shù)亮相，全方位、立體式的展示石材文化，與此同時加強(qiáng)南北石材企業(yè)和國內(nèi)外石材行業(yè)的交流與合作，為區(qū)域石材走向全國、中國石材走向全球提供了一個時尚、實(shí)效的國際化大舞臺。

Quality Upgraded, Promotion around the World In the third year of 12th Five Year Plan, urbanization process has been upgraded in Northern China.New Five Real Estate Policies had been officially carried out which promoted building of social indemnificatory housing.With the policy trend, China stone industry is showing a new development.And the new fair pattern has been formed that “Qingdao Stone Fair in North and Xiamen Stone Fair in South”.As the No.1 stone fair in northern China, Qingdao International Stone Fair insists to innovate and promote.Famous activity “Promotion around China” gained good reputation by attending domestic and overseas stone exhibitions.Qingdao Stone Fair committee initiates T-show activity of global stone materials to present world stone industry with the most popular stone materials in the most fashion way.To Learn, To Progress

As the No.1 industrial festival, Xiamen International Stone Fair is the biggest platform for the communication of international stone industry.Therefore, Stone QD committee always attaches great importance to Xiamen promotion of the “Promotion around China”activities.In early March, with the aim to maximize the exhibitors’ profits, Stone QD committee attended Xiamen to communicate, learn and cooperate.The committee has visited hundreds of companies from domestic and abroad to promote the 7th China Qingdao International Stone Fair so as to attract more exhibitors and buyers, which is also a great warm-up of the upcoming Qingdao fair.During the meeting with companies, Stone QD committee staffs introduced the precise and valuable information for developing the northern market, and also the most effective operating plans.On site, Stone QD committee passionately offered the service and answered questions for exhibitors and visitors, which were highly praised by the companies.Connecting China and abroad, the north and south, Qingdao International Stone Fair is devoted to building the communication platform as a professional and high-end organizer.Great Efforts for Overseas Cooperation Izmir Marble Fair 2013 was held in March.China Qingdao International Stone Fair and Create Living Stone magazine went to Izmir hand in hand.According to the effective promotion on site the fair, Qingdao International Stone Fair got more reputation in global stone market.As Turkey is the biggest stone exporter, Qingdao International Stone Fair was aiming to provide a platform for Turkish companies to make more profits in China market which is the biggest stone importer in the world.The promotion trip on Izmir fair has started the prelude of the overseas promotion.Qingdao International is trying to be a reliable bridge to connect more global stone companies and Chinese buyers.Amazing Show, Fashion and Profession Though hard and cold on the surface, the stone can create warm and sweet home.Without life, the stone is still charming.Beyond people’s imagination, an amazing “Stone T Show” will be preformed on 2013 Qingdao International Stone Fair, which is the first show in China and even the world.Different from all the traditional stone fairs, Qingdao International Stone Fair will use a fresh and fashionable way to show the charms of global stone materials.In the sparkling lights, the gorgeous models show stone samples on the T stage.At the same time, the real projects are played on the back LED screen while the host is introducing detailed characteristics and applications of the showing material.Combined the toughness of stone and the lady’s grace, the real materials and video introduction, the show will give the visualized and all-sided understanding of your materials to all the audience.On the show, there will be about 400 kinds of materials from China and abroad and also series of art stone.Through the 3D and integrated display of stone materials, we will let the world know more about the stone, so as to enhance the cooperation of north and south China, the domestic and overseas industry.As a big show stage of global stone, the 7th Qingdao International Stone Fair sincerely embraces all the industrial friends to join our show.

第二篇：青島國際石材展推廣萬里行-廈門站

內(nèi)容提要：近來，廈門國際石材交易中心招商成果豐碩，目前已有七八十家企業(yè)明確入駐，其中不乏在全國乃至世界享有盛譽(yù)的石材名企。青島國際石材展推廣萬里行活動將深入該地區(qū)，展開一系列的宣傳推廣工作。

2013中國(青島)國際石材工業(yè)及機(jī)械設(shè)備展覽會將于7月18-21日在青島國際會展中心舉辦。作為北方石材實(shí)效第一展青島國際石材展項(xiàng)目事業(yè)部推廣萬里行人員將走入南方地區(qū)，為南北企業(yè)搭建交流和貿(mào)易平臺，開啟新一期的推廣萬里行。

推廣萬里行是青島國際石材展的重要效果保障之一，每屆展會前夕，組委會都會安排專人、定向奔赴全國各大石材市場，與當(dāng)?shù)厥漠a(chǎn)業(yè)相關(guān)產(chǎn)業(yè)鏈的經(jīng)銷商、代理商開展面對面的推介和邀請工作。在推廣的過程中，工作人員還將為參展企業(yè)做相應(yīng)的選產(chǎn)工作，切實(shí)保證推廣效果，為企業(yè)帶來更多增值的品牌服務(wù)。

推廣萬里行自舉辦以來，不斷提升推廣規(guī)模，推廣范圍也逐年擴(kuò)大，受到廣大業(yè)內(nèi)人士的如潮好評。面對新一屆的展會，推廣萬里行人員愿用自己的熱血、激情和汗水保障展商效益，保證展會效果。