第一篇:商務(wù)英語(yǔ)報(bào)告格式及要求
商務(wù)英語(yǔ)可行性陳述寫作格局及需求
一、商務(wù)英語(yǔ)可行性陳述寫作需求
挑選一個(gè)商務(wù)項(xiàng)目,對(duì)該項(xiàng)意圖可行性進(jìn)行調(diào)查研究與剖析,直至斷定施行該項(xiàng)目并編撰項(xiàng)目方案,是工商安排常常進(jìn)行的商務(wù)活動(dòng)。
二
英語(yǔ)商務(wù)陳述的文體布局:
一:Title(標(biāo)題)
二:Transmittals(陳述傳達(dá)書,包含作者姓名和單位、呈送目標(biāo)、日期)
三: Contents(目錄)
四: Summary(總結(jié)、概要、摘要、概要)
五: Introduction(導(dǎo)語(yǔ)、導(dǎo)語(yǔ)、導(dǎo)語(yǔ)、序文)
六: Findings(body)(正文)
七: Conclusions(定論)
八: Recommendations(主張、定見)
九: References(參考資料)
十: Appendices(附錄、附件)
三、商務(wù)英語(yǔ)陳述的寫作口氣
通常來說,陳述大多由部屬寫給上司,運(yùn)用的言語(yǔ)多為正式。此外,陳述的內(nèi)容和篇幅也決議了其寫作口氣比商務(wù)信函要正式的多。在編撰商務(wù)英語(yǔ)陳述的進(jìn)程中,能夠恰當(dāng)多運(yùn)用一些能進(jìn)步言語(yǔ)正式度英語(yǔ)語(yǔ)法布局。詳細(xì)而言如下:
運(yùn)用被動(dòng)語(yǔ)態(tài),如:The e-Source message will be delivered to the target audience multiple times through multiple avenues.運(yùn)用雜亂詞匯,如:The training system incorporates(includes)many visual aids.運(yùn)用長(zhǎng)語(yǔ)句,如:The content and message of the kit will be similar to that sent to conventional outlets, but will be tailored to electronic media and will either be e-mailed to the Webmaster or sent in hard copy and on a diskette(軟(磁)盤).運(yùn)用名詞短語(yǔ),如:The rectification(糾正;改正)of this problem can be achieved by insertion of a wedge(三角木).運(yùn)用非人物主語(yǔ),如:Putting a copy of this CD-ROM in the hands of editors of targeted publications will allow them to see for themselves the features of the State Computer Store.運(yùn)用分詞短語(yǔ),如:Armed with this information, our customers will be able to identify trends and make strategic decisions in accordance with their agency’s goals.·運(yùn)用動(dòng)詞不定式,如:To streamline(使成流線型;使功率更高)the internal approval process, we can e-mail our quote to our purchasing agent for budget approval.·運(yùn)用介詞短語(yǔ),如:With convenient access to Web Services in our online Electronic Product and Pricing Catalog & Order Tracking and Status System, customers can generate sales and service reports upon demand.四、商務(wù)英語(yǔ)陳述各構(gòu)成有些寫作介紹
通常來說,商務(wù)英語(yǔ)陳述的常見構(gòu)成有些有:摘要(Executive Summary)、標(biāo)題(Title)、導(dǎo)語(yǔ)(Introduction/ Terms of Reference)、資料搜集辦法(Methodology/Proceedings)、調(diào)查結(jié)果(Findings)、定論(Conclusions)、主張(Recommendations)、附錄(Appendices)等。以下就各個(gè)有些的內(nèi)容及其寫作辦法別離解說。
(一)摘要(Executive Summary)
一份正式且篇幅較長(zhǎng)的陳述通常在陳述的前面加上摘要。摘要通常不超越一頁(yè),是陳述的導(dǎo)語(yǔ)、調(diào)查
結(jié)果、定論和主張的內(nèi)容總結(jié)。這有些通常是在整篇陳述寫好今后再寫。非正式或篇幅較短的陳述則無需寫陳述摘要。寫摘要時(shí),應(yīng)注意以下幾點(diǎn):
· 盡量約束階段的數(shù)量,通??捎萌问剑宏愂龅囊鈭D、陳述的調(diào)查結(jié)果和定論、陳述的主張。· 摘要寫作的時(shí)態(tài)用通?,F(xiàn)在時(shí),由于陳述現(xiàn)已存在。如“This report shows?”歸于正確表達(dá),而“This report will show?”則不當(dāng)。
· 陳述摘要中無需引證詳細(xì)數(shù)據(jù)??捎谩癰y and large、the vast majority、only a few”等言語(yǔ)表達(dá)大約的數(shù)據(jù)或趨勢(shì)。
(二)標(biāo)題(Title)
陳述的標(biāo)題應(yīng)盡能夠歸納陳述的內(nèi)容,由于它是整篇陳述的信息濃縮,并且標(biāo)題大概精確、客觀,不該像報(bào)刊文章標(biāo)題那樣為了招引讀者的注意力而獨(dú)出機(jī)杼。此外,標(biāo)題大概是名詞短語(yǔ)或動(dòng)名詞短語(yǔ)。如以下幾例:“Report on Improving the Training Methods of HDC、Report on the Proposed Incentive Scheme、Report on the Adoption of Flex-time Working Systems”。
(三)導(dǎo)語(yǔ)(Introduction/ Terms of Reference)
在導(dǎo)語(yǔ)有些,扼要地闡明一下陳述的寫作布景和宗旨。此外,還大概注明陳述提交給何人、何時(shí)提交的。如果是事情調(diào)查陳述應(yīng)首要闡明事情的通過,包含事情發(fā)作的日期、時(shí)刻、地址、狀況敘說等。以下是導(dǎo)語(yǔ)有些寫作的常見句型:
· The report examines/explains...· The purpose of this report is to?investigate/evaluate/study?
· The objective of this report is to?recommend/analyze/give?
· The aim of this report is to?feedback/estimate/assess?
· Enclosed is a report about...(四)資料搜集辦法(Methodology/Proceedings)
陳述的這有些應(yīng)闡明搜集信息或資料的辦法和進(jìn)程。在陳述中注明供給這一信息能夠增強(qiáng)陳述的真實(shí)性和客觀性,尤其是定見調(diào)查陳述。當(dāng)然并不是一切的陳述都需求搜集資料,因而,并非每一種陳述都需求供給這有些內(nèi)容。這有些內(nèi)容在整篇陳述所占篇幅較短,能夠?qū)懗梢粋€(gè)階段。以下是該有些寫作的常見句型:
· A sample of workers was individually asked for their opinions.· A questionnaire was completed by those who were surveyed in this
project.· The information was mainly achieved with a number of telephone calls to manufacturers.(五)調(diào)查結(jié)果(Findings)
陳述的調(diào)查結(jié)果有些是陳述主張的根據(jù),其內(nèi)容應(yīng)當(dāng)精確無誤,布局明晰,言語(yǔ)流通、聯(lián)接。這有些內(nèi)容的每一個(gè)階段都應(yīng)當(dāng)有一個(gè)明晰的主題句,通常放在段首,這樣便于讀者吸取這有些的信息。以下是這有些主題句寫作的常見句型:
· The findings of the investigation indicate that?
· It was proposed/found/ felt/discovered that?
· It was generally the case that?
· Most people thought/suggested that?
· A number of people mentioned that?
· Several changes were put forward.· Several staff members expressed the view that?
若陳述中需供給圖表統(tǒng)計(jì)數(shù)據(jù)或描繪行情走勢(shì),編撰人應(yīng)當(dāng)了解這方面寫作的常用句型,以下即是該方面寫作的一些典型語(yǔ)句布局:
· The table/chart/graph/diagram/figure/statistics
shows/describes/illustrates that?
· As it can be seen from the table/chart/figure?
· It is clear/apparent from the
table/chart/graph/diagram/figure/statistics that?
· The number of?increased/jumped/rose
suddenly/rapidly/dramatically from?to?
· The number of?decreased/dropped/fell greatly/significantly
sharply from?to?
· The number of?fluctuated slowly/slightly between?to?
· The number of?remained steady/stable(stayed the same)
between?to?
· There was a(very)sudden/rapid/dramatic/significant
increase/jump/rise in the number
of?from?to?
· There was a(very)sharp/steep/steady/gradual/slow/slight
decrease/drop/fall in the
number of?from?to?
· The monthly profit/figures peaked in December at 10%.· The monthly profit/figures reached a peak/a high(point)in
December at 10%.· The monthly profit/figures bottomed out in December at 10%.· Sales witnessed a great rise/increase/drop/fall between?to?
(六)定論(Conclusions)
陳述的定論有些是寫陳述的人在陳述調(diào)查結(jié)果的基礎(chǔ)上是對(duì)調(diào)查結(jié)果進(jìn)行總結(jié)和解說。同一調(diào)查結(jié)果會(huì)由于編撰者的不相同而得出不相同的定論,但這有些不該當(dāng)包含陳述前文中沒有說到的新的信息。
(七)主張(Recommendations)
主張往往是許多商務(wù)陳述寫作的最重要有些。一份陳述有用程度常常取決于陳述中所供給的主張的質(zhì)量凹凸。主張有些主要內(nèi)容為陳述編撰人在通過充沛的證明后以為應(yīng)當(dāng)采納的辦法或舉動(dòng)。陳述人有時(shí)也會(huì)描繪采納辦法后能夠呈現(xiàn)的結(jié)果或景象。
(八)附錄(Appendices)
正式的商務(wù)陳述為了增強(qiáng)陳述的說服力或真實(shí)性往往會(huì)有一些附加資料,因其篇幅較長(zhǎng)不宜放在陳述傍邊,只能挑選放在附錄中。這有些內(nèi)容能夠包含圖表統(tǒng)計(jì)數(shù)據(jù)、實(shí)驗(yàn)室陳述、問卷調(diào)查等。當(dāng)然,簡(jiǎn)略陳述若無此需求則不需添加附錄有些。
五、怎么進(jìn)步商務(wù)英語(yǔ)陳述的可讀性
許多人在寫完陳述之后往往會(huì)忘記或無視陳述寫作的最終一個(gè)進(jìn)程:對(duì)陳述進(jìn)行修改排版,使之布局明晰,內(nèi)容便于讀者閱覽。陳述中所添加的一些信息或符號(hào)好像公路上路標(biāo)指引這司機(jī)開車相同為讀者下降閱覽難度,加速閱覽速度,這一點(diǎn)對(duì)分秒必爭(zhēng)的商業(yè)人士來說尤為重要。以下是一些供給陳述可讀性的常見手法:
· 為陳述供給小標(biāo)題;
· 運(yùn)用小階段,盡量做到每個(gè)小論題都用一個(gè)階段來論述;
· 階段與階段之間空一行;
· 供給階段的小標(biāo)題;
· 運(yùn)用羅列符號(hào)羅列詳細(xì)信息;
· 運(yùn)用星號(hào)或下劃線著重要點(diǎn)內(nèi)容。
下面為一份非正式陳述的兩種方式,毋庸置疑,第二篇通過修改后的版別布局明晰、層次分明,內(nèi)容明白、一望而知,其格局不論是對(duì)寫正式陳述仍是非正式陳述都值得學(xué)習(xí)。
Proposed Incentive Scheme
Mr.John Smith, Office Manager, has asked me to write this report on
a proposed incentive scheme offering rewards, possibly financial, to
members of staff for money-saving ideas or ways to improve work
practices.A sample of workers was individually asked for their opinions.The
following is the findings: most thought the incentive scheme was a
good idea;most preferred financial rewards;some suggested time off
instead;A few thought this was a management area.In general most
workers were in favor of an incentive scheme offering financial
rewards.It is recommended that the scheme be introduced.Richard Stewart http;//maka.faxingge.com
March 18, 20—
Report on A Proposed Incentive Scheme
Terms of Reference:
Mr.John Smith, Office Manager, has asked me to write this report on
a proposed incentive scheme offering rewards, possibly financial, to
members of staff for money-saving ideas or ways to improve work
practices.Proceedings:
A sample of workers was individually asked for their opinions.Findings:
⊙ Most thought the incentive scheme was a good idea.⊙ Most preferred financial rewards.⊙ Some suggested time off instead.⊙ A few thought this was a management area.Conclusions:
In general most workers were in favor of an incentive scheme
offering financial rewards.Recommendations:
It is recommended that the scheme be introduced.Richard Stewart
March 18, 20--
總歸,在商務(wù)英語(yǔ)各類陳述的寫作進(jìn)程中若能捉住以上幾點(diǎn)來寫,不愁無從著筆。當(dāng)然,這還要學(xué)習(xí)者平常英語(yǔ)常識(shí)和商務(wù)常識(shí)的堆集,才干到達(dá)非常好的作用。
第二篇:商務(wù)英語(yǔ)報(bào)告格式及要求
商務(wù)英語(yǔ)可行性陳述寫作格局及需求
一、商務(wù)英語(yǔ)可行性陳述寫作需求
挑選一個(gè)商務(wù)項(xiàng)目,對(duì)該項(xiàng)意圖可行性進(jìn)行調(diào)查研究與剖析,直至斷定施行該項(xiàng)目并編撰項(xiàng)目方案,是工商安排常常進(jìn)行的商務(wù)活動(dòng)。
二
英語(yǔ)商務(wù)陳述的文體布局:
一:Title(標(biāo)題)
二:Transmittals(陳述傳達(dá)書,包含作者姓名和單位、呈送目標(biāo)、日期)
三: Contents(目錄)
四: Summary(總結(jié)、概要、摘要、概要)
五: Introduction(導(dǎo)語(yǔ)、導(dǎo)語(yǔ)、導(dǎo)語(yǔ)、序文)
六: Findings(body)(正文)
七: Conclusions(定論)
八: Recommendations(主張、定見)
九: References(參考資料)
十: Appendices(附錄、附件)
三、商務(wù)英語(yǔ)陳述的寫作口氣
通常來說,陳述大多由部屬寫給上司,運(yùn)用的言語(yǔ)多為正式。此外,陳述的內(nèi)容和篇幅也決議了其寫作口氣比商務(wù)信函要正式的多。在編撰商務(wù)英語(yǔ)陳述的進(jìn)程中,能夠恰當(dāng)多運(yùn)用一些能進(jìn)步言語(yǔ)正式度英語(yǔ)語(yǔ)法布局。詳細(xì)而言如下:
運(yùn)用被動(dòng)語(yǔ)態(tài),如:The e-Source message will be delivered to the target audience multiple times through multiple avenues.運(yùn)用雜亂詞匯,如:The training system incorporates(includes)many visual aids.運(yùn)用長(zhǎng)語(yǔ)句,如:The content and message of the kit will be similar to that sent to conventional outlets, but will be tailored to electronic media and will either be e-mailed to the Webmaster or sent in hard copy and on a diskette(軟(磁)盤).運(yùn)用名詞短語(yǔ),如:The rectification(糾正;改正)of this problem can be achieved by insertion of a wedge(三角木).運(yùn)用非人物主語(yǔ),如:Putting a copy of this CD-ROM in the hands of editors of targeted publications will allow them to see for themselves the features of the State Computer Store.運(yùn)用分詞短語(yǔ),如:Armed with this information, our customers will be able to identify trends and make strategic decisions in accordance with their agency’s goals.·運(yùn)用動(dòng)詞不定式,如:To streamline(使成流線型;使功率更高)the internal approval process, we can e-mail our quote to our purchasing agent for budget approval.·運(yùn)用介詞短語(yǔ),如:With convenient access to Web Services in our online Electronic Product and Pricing Catalog & Order Tracking and Status System, customers can generate sales and service reports upon demand.四、商務(wù)英語(yǔ)陳述各構(gòu)成有些寫作介紹
通常來說,商務(wù)英語(yǔ)陳述的常見構(gòu)成有些有:摘要(Executive Summary)、標(biāo)題(Title)、導(dǎo)語(yǔ)(Introduction/ Terms of Reference)、資料搜集辦法(Methodology/Proceedings)、調(diào)查結(jié)果(Findings)、定論(Conclusions)、主張(Recommendations)、附錄(Appendices)等。以下就各個(gè)有些的內(nèi)容及其寫作辦法別離解說。
(一)摘要(Executive Summary)
一份正式且篇幅較長(zhǎng)的陳述通常在陳述的前面加上摘要。摘要通常不超越一頁(yè),是陳述的導(dǎo)語(yǔ)、調(diào)查結(jié)果、定論和主張的內(nèi)容總結(jié)。這有些通常是在整篇陳述寫好今后再寫。非正式或篇幅較短的陳述則無需寫陳述摘要。寫摘要時(shí),應(yīng)注意以下幾點(diǎn):
· 盡量約束階段的數(shù)量,通常可用三段式:陳述的意圖、陳述的調(diào)查結(jié)果和定論、陳述的主張。
· 摘要寫作的時(shí)態(tài)用通?,F(xiàn)在時(shí),由于陳述現(xiàn)已存在。如“This report shows?”歸于正確表達(dá),而“This report will show?”則不當(dāng)。
· 陳述摘要中無需引證詳細(xì)數(shù)據(jù)。可用“by and large、the vast majority、only a few”等言語(yǔ)表達(dá)大約的數(shù)據(jù)或趨勢(shì)。
(二)標(biāo)題(Title)
陳述的標(biāo)題應(yīng)盡能夠歸納陳述的內(nèi)容,由于它是整篇陳述的信息濃縮,并且標(biāo)題大概精確、客觀,不該像報(bào)刊文章標(biāo)題那樣為了招引讀者的注意力而獨(dú)出機(jī)杼。此外,標(biāo)題大概是名詞短語(yǔ)或動(dòng)名詞短語(yǔ)。如以下幾例:“Report on Improving the Training Methods of HDC、Report on the Proposed Incentive Scheme、Report on the Adoption of Flex-time Working Systems”。
(三)導(dǎo)語(yǔ)(Introduction/ Terms of Reference)
在導(dǎo)語(yǔ)有些,扼要地闡明一下陳述的寫作布景和宗旨。此外,還大概注明陳述提交給何人、何時(shí)提交的。如果是事情調(diào)查陳述應(yīng)首要闡明事情的通過,包含事情發(fā)作的日期、時(shí)刻、地址、狀況敘說等。以下是導(dǎo)語(yǔ)有些寫作的常見句型:
· The report examines/explains...· The purpose of this report is to?investigate/evaluate/study?
· The objective of this report is to?recommend/analyze/give?
· The aim of this report is to?feedback/estimate/assess?
· Enclosed is a report about...(四)資料搜集辦法(Methodology/Proceedings)
陳述的這有些應(yīng)闡明搜集信息或資料的辦法和進(jìn)程。在陳述中注明供給這一信息能夠增強(qiáng)陳述的真實(shí)性和客觀性,尤其是定見調(diào)查陳述。當(dāng)然并不是一切的陳述都需求搜集資料,因而,并非每一種陳述都需求供給這有些內(nèi)容。這有些內(nèi)容在整篇陳述所占篇幅較短,能夠?qū)懗梢粋€(gè)階段。以下是該有些寫作的常見句型:
· A sample of workers was individually asked for their opinions.· A questionnaire was completed by those who were surveyed in this
project.· The information was mainly achieved with a number of telephone calls to manufacturers.(五)調(diào)查結(jié)果(Findings)
陳述的調(diào)查結(jié)果有些是陳述主張的根據(jù),其內(nèi)容應(yīng)當(dāng)精確無誤,布局明晰,言語(yǔ)流通、聯(lián)接。這有些內(nèi)容的每一個(gè)階段都應(yīng)當(dāng)有一個(gè)明晰的主題句,通常放在段首,這樣便于讀者吸取這有些的信息。以下是這有些主題句寫作的常見句型:
· The findings of the investigation indicate that?
· It was proposed/found/ felt/discovered that?
· It was generally the case that?
· Most people thought/suggested that?
· A number of people mentioned that?
· Several changes were put forward.· Several staff members expressed the view that?
若陳述中需供給圖表統(tǒng)計(jì)數(shù)據(jù)或描繪行情走勢(shì),編撰人應(yīng)當(dāng)了解這方面寫作的常用句型,以下即是該方面寫作的一些典型語(yǔ)句布局:
· The table/chart/graph/diagram/figure/statistics
shows/describes/illustrates that?
· As it can be seen from the table/chart/figure?
· It is clear/apparent from the
table/chart/graph/diagram/figure/statistics that?
· The number of?increased/jumped/rose
suddenly/rapidly/dramatically from?to?
· The number of?decreased/dropped/fell greatly/significantly
sharply from?to?
· The number of?fluctuated slowly/slightly between?to?
· The number of?remained steady/stable(stayed the same)
between?to?
· There was a(very)sudden/rapid/dramatic/significant
increase/jump/rise in the number
of?from?to?
· There was a(very)sharp/steep/steady/gradual/slow/slight
decrease/drop/fall in the
number of?from?to?
· The monthly profit/figures peaked in December at 10%.· The monthly profit/figures reached a peak/a high(point)in
December at 10%.· The monthly profit/figures bottomed out in December at 10%.· Sales witnessed a great rise/increase/drop/fall between?to?
(六)定論(Conclusions)
陳述的定論有些是寫陳述的人在陳述調(diào)查結(jié)果的基礎(chǔ)上是對(duì)調(diào)查結(jié)果進(jìn)行總結(jié)和解說。同一調(diào)查結(jié)果會(huì)由于編撰者的不相同而得出不相同的定論,但這有些不該當(dāng)包含陳述前文中沒有說到的新的信息。
(七)主張(Recommendations)
主張往往是許多商務(wù)陳述寫作的最重要有些。一份陳述有用程度常常取決于陳述中所供給的主張的質(zhì)量凹凸。主張有些主要內(nèi)容為陳述編撰人在通過充沛的證明后以為應(yīng)當(dāng)采納的辦法或舉動(dòng)。陳述人有時(shí)也會(huì)描繪采納辦法后能夠呈現(xiàn)的結(jié)果或景象。
(八)附錄(Appendices)
正式的商務(wù)陳述為了增強(qiáng)陳述的說服力或真實(shí)性往往會(huì)有一些附加資料,因其篇幅較長(zhǎng)不宜放在陳述傍邊,只能挑選放在附錄中。這有些內(nèi)容能夠包含圖表統(tǒng)計(jì)數(shù)據(jù)、實(shí)驗(yàn)室陳述、問卷調(diào)查等。當(dāng)然,簡(jiǎn)略陳述若無此需求則不需添加附錄有些。
五、怎么進(jìn)步商務(wù)英語(yǔ)陳述的可讀性
許多人在寫完陳述之后往往會(huì)忘記或無視陳述寫作的最終一個(gè)進(jìn)程:對(duì)陳述進(jìn)行修改排版,使之布局明晰,內(nèi)容便于讀者閱覽。陳述中所添加的一些信息或符號(hào)好像公路上路標(biāo)指引這司機(jī)開車相同為讀者下降閱覽難度,加速閱覽速度,這一點(diǎn)對(duì)分秒必爭(zhēng)的商業(yè)人士來說尤為重要。以下是一些供給陳述可讀性的常見手法:
· 為陳述供給小標(biāo)題;
· 運(yùn)用小階段,盡量做到每個(gè)小論題都用一個(gè)階段來論述;
· 階段與階段之間空一行;
· 供給階段的小標(biāo)題;
· 運(yùn)用羅列符號(hào)羅列詳細(xì)信息;
· 運(yùn)用星號(hào)或下劃線著重要點(diǎn)內(nèi)容。
下面為一份非正式陳述的兩種方式,毋庸置疑,第二篇通過修改后的版別布局明晰、層次分明,內(nèi)容明白、一望而知,其格局不論是對(duì)寫正式陳述仍是非正式陳述都值得學(xué)習(xí)。
Proposed Incentive Scheme
Mr.John Smith, Office Manager, has asked me to write this report on
a proposed incentive scheme offering rewards, possibly financial, to
members of staff for money-saving ideas or ways to improve work
practices.A sample of workers was individually asked for their opinions.The
following is the findings: most thought the incentive scheme was a
good idea;most preferred financial rewards;some suggested time off
instead;A few thought this was a management area.In general most
workers were in favor of an incentive scheme offering financial
rewards.It is recommended that the scheme be introduced.Richard Stewart http;//maka.faxingge.com
March 18, 20—
Report on A Proposed Incentive Scheme
Terms of Reference:
Mr.John Smith, Office Manager, has asked me to write this report on
a proposed incentive scheme offering rewards, possibly financial, to
members of staff for money-saving ideas or ways to improve work
practices.Proceedings:
A sample of workers was individually asked for their opinions.Findings:
⊙ Most thought the incentive scheme was a good idea.⊙ Most preferred financial rewards.⊙ Some suggested time off instead.⊙ A few thought this was a management area.Conclusions:
In general most workers were in favor of an incentive scheme
offering financial rewards.Recommendations:
It is recommended that the scheme be introduced.Richard Stewart
March 18, 20--
總歸,在商務(wù)英語(yǔ)各類陳述的寫作進(jìn)程中若能捉住以上幾點(diǎn)來寫,不愁無從著筆。當(dāng)然,這還要學(xué)習(xí)者平常英語(yǔ)常識(shí)和商務(wù)常識(shí)的堆集,才干到達(dá)非常好的作用。
第三篇:商務(wù)英語(yǔ)可行性報(bào)告寫作格式及要求
商務(wù)英語(yǔ)可行性報(bào)告寫作格式及要求
一、商務(wù)英語(yǔ)可行性報(bào)告寫作要求
選擇一個(gè)商務(wù)項(xiàng)目,對(duì)該項(xiàng)目的可行性進(jìn)行調(diào)查研究與分析,直至確定實(shí)施該項(xiàng)目并撰寫項(xiàng)目計(jì)劃,是工商組織經(jīng)常進(jìn)行的商務(wù)活動(dòng)。
二、英語(yǔ)商務(wù)報(bào)告的文體結(jié)構(gòu):
1.Title(題目)
2.Transmittals(報(bào)告?zhèn)鬟_(dá)書,包括作者姓名和單位、呈送對(duì)象、日期)
3.Contents(目錄)
4.Summary(總結(jié)、提要、摘要、概要)
5.Introduction(引言、導(dǎo)言、導(dǎo)語(yǔ)、序言)
6.Findings(body)(正文)
7.Conclusions(結(jié)論)
8.Recommendations(建議、意見)
9.References(參考資料)
10.Appendices(附錄、附件)
三、商務(wù)英語(yǔ)報(bào)告的寫作語(yǔ)氣
一般而言,報(bào)告大多由下屬寫給上司,使用的語(yǔ)言多為正式。此外,報(bào)告的內(nèi)容和篇幅也決定了其寫作語(yǔ)氣比商務(wù)信函要正式的多。在撰寫商務(wù)英語(yǔ)報(bào)告的過程中,可以適當(dāng)多使用一些能提高語(yǔ)言正式度英語(yǔ)語(yǔ)法結(jié)構(gòu)。具體而言如下:
1.使用被動(dòng)語(yǔ)態(tài),如:The e-Source message will be delivered to the target audience multiple times through multiple avenues.2.使用復(fù)雜詞匯,如:The training system incorporates(includes)many visual aids.3.使用長(zhǎng)句子,如:The content and message of the kit will be similar to that sent to conventional outlets, but will be tailored to electronic media and will either be e-mailed to the Webmaster or sent in hard copy and on a diskette(軟(磁)盤).4.使用名詞短語(yǔ),如:The rectification(矯正;改正)of this problem can be achieved by insertion of a wedge(三角木,楔子).5.使用非人物主語(yǔ),如:Putting a copy of this CD-ROM in the hands of editors of targeted publications will allow them to see for themselves the features of the State Computer Store.6.使用分詞短語(yǔ),如:Armed with this information, our customers will be able to identify trends and make strategic decisions in accordance with their agency’s goals.7.使用動(dòng)詞不定式,如:To streamline(使成流線型;使效率更高)the internal approval process, we can e-mail our quote to our purchasing agent for budget approval.8.使用介詞短語(yǔ),如:With convenient access to Web Services in our online Electronic Product and Pricing Catalog & Order Tracking and Status System, customers can generate sales and service reports upon demand.四、商務(wù)英語(yǔ)報(bào)告各構(gòu)成部分寫作介紹
一般來說,商務(wù)英語(yǔ)報(bào)告的常見構(gòu)成部分有:摘要(Executive Summary)、標(biāo)題(Title)、導(dǎo)言(Introduction/ Terms of Reference)、材料收集方法(Methodology/Proceedings)、調(diào)查結(jié)果(Findings)、結(jié)論(Conclusions)、建議(Recommendations)、附錄(Appendices)等。以下就各個(gè)部分的內(nèi)容及其寫作方法分別講解。
(一)摘要(Executive Summary)
一份正式且篇幅較長(zhǎng)的報(bào)告通常在報(bào)告的前面加上摘要。摘要一般不超過一頁(yè),是報(bào)告的導(dǎo)言、調(diào)查結(jié)果、結(jié)論和建議的內(nèi)容總結(jié)。這部分一般是在整篇報(bào)告寫好以后再寫。非正式或篇幅較短的報(bào)告則無須寫報(bào)告摘要。寫摘要時(shí),應(yīng)注意以下幾點(diǎn):
1.盡量限制段落的數(shù)量,一般可用三段式:報(bào)告的目的、報(bào)告的調(diào)查結(jié)果和結(jié)論、報(bào)告的建議。
2.摘要寫作的時(shí)態(tài)用一般現(xiàn)在時(shí),因?yàn)閳?bào)告已經(jīng)存在。如“This report shows…”屬于正確表達(dá),而“This report will show…”則不妥。
3.報(bào)告摘要中無需引用具體數(shù)據(jù)??捎谩癰y and large、the vast majority、only a few”等語(yǔ)言表達(dá)大概的數(shù)據(jù)或趨勢(shì)。
(二)標(biāo)題(Title)
報(bào)告的標(biāo)題應(yīng)盡可能概括報(bào)告的內(nèi)容,因?yàn)樗钦獔?bào)告的信息濃縮,而且標(biāo)題應(yīng)該準(zhǔn)確、客觀,不應(yīng)像報(bào)刊文章標(biāo)題那樣為了吸引讀者的注意力而別出心裁。此外,標(biāo)題應(yīng)該是名詞短語(yǔ)或動(dòng)名詞短語(yǔ)。如以下幾例:“Report on Improving the Training Methods of HDC、Report on the Proposed Incentive Scheme、Report on the Adoption of Flex-time Working Systems”。
(三)導(dǎo)言(Introduction/ Terms of Reference)
在導(dǎo)言部分,扼要地說明一下報(bào)告的寫作背景和主旨。此外,還應(yīng)該注明報(bào)告提交給何人、何時(shí)提交的。如果是事件調(diào)查報(bào)告應(yīng)首先說明事件的經(jīng)過,包括事件發(fā)生的日期、時(shí)間、地點(diǎn)、情況敘述等。以下是導(dǎo)言部分寫作的常見句型:
· The report examines/explains...· The purpose of this report is to…investigate/evaluate/study…
· The objective of this report is to…recommend/analyze/give…
· The aim of this report is to…feedback/estimate/assess…
· Enclosed is a report about...(四)材料收集方法(Methodology/Proceedings)
報(bào)告的這部分應(yīng)說明收集信息或資料的方法和步驟。在報(bào)告中注明提供這一信息可以增強(qiáng)報(bào)告的真實(shí)性和客觀性,尤其是意見調(diào)查報(bào)告。當(dāng)然并不是所有的報(bào)告都需要收集資料,因此,并非每一種報(bào)告都需要提供這部分內(nèi)容。這部分內(nèi)容在整篇報(bào)告所占篇幅較短,可以寫成一個(gè)段落。以下是該部分寫作的常見句型:
· A sample of workers was individually asked for their opinions.· A questionnaire was completed by those who were surveyed in this project.· The information was mainly achieved with a number of telephone calls to manufacturers.(五)調(diào)查結(jié)果(Findings)
報(bào)告的調(diào)查結(jié)果部分是報(bào)告建議的依據(jù),其內(nèi)容應(yīng)當(dāng)準(zhǔn)確無誤,結(jié)構(gòu)清晰,語(yǔ)言流暢、銜接。這部分內(nèi)容的每一個(gè)段落都應(yīng)當(dāng)有一個(gè)明確的主題句,一般放在段首,這樣便于讀者攝取這部分的信息。以下是這部分主題句寫作的常見句型:
· The findings of the investigation indicate that…
· It was proposed/found/ felt/discovered that…
· It was generally the case that…
· Most people thought/suggested that…
· A number of people mentioned that…
· Several changes were put forward.· Several staff members expressed the view that…
若報(bào)告中需提供圖表統(tǒng)計(jì)數(shù)據(jù)或描述行情走勢(shì),撰寫人應(yīng)當(dāng)熟悉這方面寫作的常用句型,以下就是該方面寫作的一些典型句子結(jié)構(gòu):
· The table/chart/graph/diagram/figure/statistics shows/describes/illustrates that…
· As it can be seen from the table/chart/figure…
· It is clear/apparent from the table/chart/graph/diagram/figure/statistics that…
· The number of…increased/jumped/rose suddenly/rapidly/dramatically from…to…
· The number of…decreased/dropped/fell greatly/significantly sharply from…to…
· The number of…fluctuated slowly/slightly between…to…
· The number of…remained steady/stable(stayed the same)between…to…
· There was a(very)sudden/rapid/dramatic/significant increase/jump/rise in the number of…from…to…
· There was a(very)sharp/steep/steady/gradual/slow/slight decrease/drop/fall in the number of…from…to…
· The monthly profit/figures peaked in December at 10%.· The monthly profit/figures reached a peak/a high(point)in December at 10%.· The monthly profit/figures bottomed out in December at 10%.· Sales witnessed a great rise/increase/drop/fall between…to…
(六)結(jié)論(Conclusions)
報(bào)告的結(jié)論部分是寫報(bào)告的人在報(bào)告調(diào)查結(jié)果的基礎(chǔ)上是對(duì)調(diào)查結(jié)果進(jìn)行總結(jié)和解釋。同一調(diào)查結(jié)果會(huì)因?yàn)樽珜懻叩牟煌贸霾煌慕Y(jié)論,但這部分不應(yīng)當(dāng)包括報(bào)告前文中沒有提到的新的信息。
(七)建議(Recommendations)
建議往往是許多商務(wù)報(bào)告寫作的最重要部分。一份報(bào)告有效程度常常取決于報(bào)告中所提供的建議的質(zhì)量高低。建議部分主要內(nèi)容為報(bào)告撰寫人在經(jīng)過充分的論證后認(rèn)為應(yīng)當(dāng)采取的措施或行動(dòng)。報(bào)告人有時(shí)也會(huì)描述采取措施后可能出現(xiàn)的后果或情形。
(八)附錄(Appendices)
正式的商務(wù)報(bào)告為了增強(qiáng)報(bào)告的說服力或真實(shí)性往往會(huì)有一些附加材料,因其篇幅較長(zhǎng)不宜放在報(bào)告當(dāng)中,只能選擇放在附錄中。這部分內(nèi)容可能包括圖表統(tǒng)計(jì)數(shù)據(jù)、實(shí)驗(yàn)室報(bào)告、問卷調(diào)查等。當(dāng)然,簡(jiǎn)短報(bào)告若無此需要?jiǎng)t不需增加附錄部分。
五、如何提高商務(wù)英語(yǔ)報(bào)告的可讀性
許多人在寫完報(bào)告之后往往會(huì)遺忘或忽視報(bào)告寫作的最后一個(gè)過程:對(duì)報(bào)告進(jìn)行編輯排版,使之結(jié)構(gòu)清晰,內(nèi)容便于讀者閱讀。報(bào)告中所增加的一些信息或符號(hào)如同公路上路標(biāo)指引這司機(jī)開車一樣為讀者降低閱讀難度,加快閱讀速度,這一點(diǎn)對(duì)爭(zhēng)分奪秒的商業(yè)人士來說尤為重要。以下是一些提供報(bào)告可讀性的常見手段:
1.為報(bào)告提供小標(biāo)題;
2.使用小段落,盡量做到每個(gè)小話題都用一個(gè)段落來闡述;
3.段落與段落之間空一行;
4.提供段落的小標(biāo)題;
5.使用列舉符號(hào)羅列具體信息;
6.使用星號(hào)或下劃線強(qiáng)調(diào)重點(diǎn)內(nèi)容。
下面為一份非正式報(bào)告的兩種形式,毋庸置疑,第二篇經(jīng)過編輯后的版本結(jié)構(gòu)清晰、層次分明,內(nèi)容清楚、一目了然,其格式不論是對(duì)寫正式報(bào)告還是非正式報(bào)告都值得借鑒。
Proposed Incentive Scheme
Mr.John Smith, Office Manager, has asked me to write this report on a proposed incentive scheme offering rewards, possibly financial, to members of staff for money-saving ideas or ways to improve work practices.A sample of workers was individually asked for their opinions.The following is the findings: most thought the incentive scheme was a good idea;most preferred
financial rewards;some suggested time off instead;a few thought this was a management area.In general most workers were in favor of an incentive scheme offering financial rewards.It is recommended that the scheme be introduced.Richard Stewart
March 18, 2013
Revised version
Report on A Proposed Incentive Scheme
Terms of Reference:
Mr.John Smith, Office Manager, has asked me to write this report on a proposed incentive scheme offering rewards, possibly financial, to members of staff for money-saving ideas or ways to improve work practices.Proceedings:
A sample of workers was individually asked for their opinions.Findings:
⊙ Most thought the incentive scheme was a good idea.⊙ Most preferred financial rewards.⊙ Some suggested time off instead.⊙ A few thought this was a management area.Conclusions:
In general most workers were in favor of an incentive scheme offering financial rewards.Recommendations:
It is recommended that the scheme be introduced.Richard Stewart
March 18, 2012
總之,在商務(wù)英語(yǔ)各類報(bào)告的寫作過程中若能抓住以上幾點(diǎn)來寫,不愁無從下筆。當(dāng)然,這還要學(xué)習(xí)者平時(shí)英語(yǔ)知識(shí)和商務(wù)知識(shí)的積累,才能達(dá)到更好的效果。
第四篇:09級(jí)商務(wù)英語(yǔ)畢業(yè)論文要求
09級(jí)商務(wù)英語(yǔ)畢業(yè)論文要求
按順序包括如下七個(gè)部分,缺一不可:
1.英文封面
2.目錄
3.中文摘要、關(guān)鍵詞
4.英文摘要、關(guān)鍵詞
5.正文(包括前言, 論文主體,結(jié)論)
6.參考文獻(xiàn)(英文在前,中文在后,網(wǎng)址在最后)
7.致謝
各部分要求:
1.封面(見范文)
2.目錄:小四號(hào)字,1.5倍行距,(包括一級(jí)標(biāo)題、二級(jí)標(biāo)題和三級(jí) 標(biāo)題),注意標(biāo)題的實(shí)詞的首字母要大寫,二級(jí)標(biāo)題比一級(jí)標(biāo)題縮進(jìn)2個(gè)字符格,三級(jí)標(biāo)題比二級(jí)標(biāo)題縮進(jìn)2個(gè)字符格。請(qǐng)看下面范例所示:
Introduction.................錯(cuò)誤!未定義書簽。
1.Types of Culture Differences..............錯(cuò)誤!未定義書簽。
1.1Value View................錯(cuò)誤!未定義書簽。
1.2.Negotiating Style...........錯(cuò)誤!未定義書簽。
1.3.Thinking Model.............錯(cuò)誤!未定義書簽。
2.Impact Of Cultural Differences On International Business Negotiations錯(cuò)誤!未定義書簽。
2.1Impact of Value Views Differences on International Business Negotiations...錯(cuò)誤!未定義書簽。
2.1.1Impact of Time View Difference on Negotiation.....錯(cuò)誤!未定義書簽。
2.1.2Impact of Equality View Difference on Negotiation.錯(cuò)誤!未定義書簽。
2.1.3 Impact of Objectivity Difference on Negotiation...錯(cuò)誤!未定義書簽。
3.中文摘要、關(guān)鍵詞
摘要又稱概要、內(nèi)容提要。摘要是簡(jiǎn)明、確切地記述文章重要內(nèi)容的短文,反映論文的實(shí)質(zhì)性內(nèi)容,展示論文內(nèi)容足夠的信息,體現(xiàn)論文的創(chuàng)新性,展現(xiàn)論文的重要梗概,讀者即使不閱讀全文,就能獲得必要的信息。要有高度的概括力,語(yǔ)言精練、明確,300字左右。
從論文標(biāo)題或正文中挑選3~5個(gè)最能表達(dá)主要內(nèi)容的詞作為關(guān)鍵詞。
4.英文摘要、關(guān)鍵詞
英文摘要和關(guān)鍵詞要和中文的保持一致。
5.正文
要求:正文內(nèi)容小四號(hào)字,1.5倍行距,字體為:times new Roman.一級(jí)標(biāo)題四號(hào)字,加粗,居中。二級(jí)標(biāo)題、三級(jí)標(biāo)題小四號(hào)字,加粗。新的章要另起一頁(yè),節(jié)與節(jié)之間要隔一行。具體請(qǐng)看范文。
第一部分:前言(Introduction)。是論文的開頭部分,主要說明論文寫作的目的、現(xiàn)實(shí)意義、對(duì)所研究問題的認(rèn)識(shí),并提出論文的中心論點(diǎn)等。前言要寫得簡(jiǎn)明扼要,篇幅不要太長(zhǎng)。
第二部分:論文主體,它占據(jù)論文的最大篇幅。論文所體現(xiàn)的創(chuàng)造性成果或新的研究結(jié)果,都將在這一部分得到充分的反映。因此,要求這一部分內(nèi)容充實(shí),論據(jù)充分、可靠,論證有力,主題明確。為了滿足這一系列要求,同時(shí)也為了做到層次分明、脈絡(luò)清晰,常常將正文部分人成幾個(gè)大的段落。這些段落即所謂邏輯段,一個(gè)邏輯段可包含幾個(gè)自然段。每一邏輯段落可冠以適當(dāng)標(biāo)題。段落劃分,應(yīng)視論文性質(zhì)與內(nèi)容而定。
第三部分:結(jié)論。對(duì)文章進(jìn)行總結(jié)。主要回答“研究出什么”以正文為依據(jù),簡(jiǎn)潔指出:
(1)由研究對(duì)象進(jìn)行考察或?qū)嶒?yàn)得到的結(jié)果所揭示的原理及其普遍性;
(2)研究中有無發(fā)現(xiàn)例外或本論文尚難以解釋或解決的問題;
(3)與先前已經(jīng)發(fā)表過的研究工作的異同;
(4)本文在理論與實(shí)際上的意義;
(5)對(duì)進(jìn)一步研究本課題的建議。
6.參考文獻(xiàn)(英文在前,中文在后,網(wǎng)址在最后)
注意:五號(hào)字,按姓氏首字母的順序?qū)?,每個(gè)參考文獻(xiàn)前要加序號(hào):[1] [2] [3] [4] [5] [6]等。先作者名,后書名或雜志名,再寫出版地址,出版社,最后出版年份和參考頁(yè)碼。書籍名后加[M].雜志期刊名后加[J].如:
[1] George Yule.The study of Language [M].Cambridge University Press, 2000:202-209
[2] Harvey, Paul,“The Oxford Companion to English Literature” [M].London: Oxford University Press.1978:23-25
[3] Philip R Harris, Managing Cultural Differences [M].Gulf Publishing Company, 1987:234-260
[4] Wang Cheng Fa.A Glimpse of Foreign Language [J].Kai Feng: He Nan University Press, 2000:58-62
[5] 陳俊森.外國(guó)文化與跨文化交際[M].北京:華中理工大學(xué)出版社,2000:2-6
[6] 查爾斯· 李龍與牛仔——美國(guó)人眼中的中國(guó)商人[M].北京:中國(guó)海關(guān)出版社,2004
[7] 韓承敏.跨文化人力開發(fā)與資源管理[M].南京:東南大學(xué)出版社,2003:340-342
[8] 孫長(zhǎng)征、黃洪民、呂舟雷.公共談判與推銷技巧[M].青島:青島出版社,2001
7.致謝
模板:
Acknowledgements
As acknowledgements for my paper, only I — the writer is responsible for the shortcomings.I much acknowledges my thanks to all my teachers, especially to Miss …… my supervisor, who has provides me support, critical ideas and careful suggestions.I also want to thank my family who always give me time, encouragement and secretarial services, especially my parents.Finally, my classmate and friends, who provided thoughtful and thorough reviews of my paper, must be acknowledged.
第五篇:MBA《商務(wù)英語(yǔ)》課程要求
MBA《商務(wù)英語(yǔ)》課程要求
Teaching contents
Unit 1 Sports and Business
Unit 2 Ownership
Unit 3 Fashion
Unit 4 Consumer Satisfaction
Unit 5 Education
Unit 6 Management
Unit 7 Interview
Unit 8 Trademark
Teaching plan
? 8 units in Book 2 will be covered within 12 weeks.It takes about 1.5 weeks to finish 1 unit.? Studying focuses: readings I & II, vocabulary, cloze and translation.Teaching requirements
? Preview the 2 reading passages in each unit.? Review the important exercises in each unit.Final assessment
? Class attendance and class performance(20%): your signature is required.? 2 research papers with 500-800 words for each.(10%)
? Text translation.(10%)
? Final test paper.(60%)
Topics for research papers(please choose 2)
1.Make a survey of a well-known brand of soft-drink(e.g.Coca-Cola, Pepsi, etc).Discuss their marketing strategies.2.Make a survey of a well-known brand of electric appliance(e.g.Haier, Samsung, Sony, etc).Discuss their marketing strategies.3.Make a survey of a well-known brand of sports product(e.g.Puma, Li Ning, etc).Discuss their marketing strategies.4.Make a survey of a well-known brand of luxury(e.g.Chanel, Burberry, etc).Discuss their marketing strategies.5.Make a survey of a well-known hotel(e.g.Shangri-La, Home Inn, etc).Discuss their marketing strategies.6.Make a survey of a well-known supermarket(e.g.Carrefour, Tesco, etc).Discuss their marketing strategies.7.Make a survey of a well-known brand of household product(家居產(chǎn)品,e.g.Ikea, etc).Discuss their marketing strategies.8.Make a survey of a well-known brand of cosmetic(e.g.L'Oreal, Lanc?me, etc).Discuss their marketing strategies.9.Make a survey of a well-known brand in rag trade(服裝業(yè), e.g.seven wolves, Lacoste, etc).Discuss their marketing strategies.10.Make a survey of a well-known successful businessman(e.g.Bill Gates, Steve Jobs, etc).Discuss their personal qualities.